Wagepoint is a payroll system designed specifically for small businesses, aimed at users who often have little to no background in payroll. As a UX Designer at Wagepoint, I led the Fit for Purpose program to align product features with real user needs.
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I conducted extensive user research and usability testing, then synthesized feedback into actionable insights—making these findings available to product and engineering teams to help prioritize improvements. Through this process, I implemented numerous design recommendations that simplified workflows and created an intuitive, user-friendly interface tailored to our target personas..
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